"Contentserv’s implementation was a big step, especially with the extensive migration and the development of the new data model. We are now reaping the rewards of this intensive preparatory work, in which Contentserv and our implementation partner SQLI provided us with excellent support: The processes are faster, more automated, and more error-free – which takes a huge load off the employees. We have achieved a significant improvement in data quality and, unlike before, we can update the online channels daily. We use Smart Documents to generate data sheets at the touch of a button, for which we have already received praise from employees and customers alike. However, this new workflow-based approach first had to be learned and practiced. We have now reached this point. Everyone is involved – and the positive effects are noticeable all around."
Nicolas Nowak
Digitization Marketing Manager, PREFA