Experience-driven commerce for the connected customer
Tailored Personalization: Create customized experiences tailored to each customer's distinct persona and context.
Elicit an emotional experience at every interaction by solving the needs of your customers when you market a set of products that solve for a specific need or solution using contextualized product content.
Improve the value of upsell and cross-sell opportunities on your product page with real-time product recommendations, bundling and dynamic product content that is relevant to your customers' wants and needs.
Optimize your product content to drive product performance and profitability to help you understand which products are selling well — when, where and together.
What is Product Experience Management (PXM)?
Product Experience Management transforms traditional PIM systems into a personalized product experience engine that delivers product content in context and personalized based on the channel, locale and need of your customers to facilitate an emotional connection.
Model, classify, enrich and localize your product content, associated attributes, digital assets and metadata from your own sources or suppliers.
Customize product detail pages to cater precisely to your customers' needs by leveraging channel insights to optimize product distribution and service delivery strategies, ensuring maximum customer satisfaction.
Guarantee seamless accessibility making it effortless for your customers to discover and connect with your brand across a multitude of channels and touchpoints.
Gain a customer-centric perspective and evaluate your brand from your customers' viewpoint. Make data-driven decisions for optimization and enhance your strategies based on valuable customer feedback through Channel Insights.
Power your marketing operations
Popular features for enhanced functionality
- Fast guided import and export of product data, digital assets, files and more
- Flexible multichannel data modeling for channel-specific experiences
- Integrated workflows for automated business process management
- Product relationships for upselling, cross-selling and building bundles
- Built-in digital asset management to manage all brand and media assets in one place
- Built-in Adobe InDesign integration for quick creation of promotions and advertisements
- Automatic product tagging via affinity scoring
- Static & dynamic makeups for real-time product recommendations via affinity engine
- Connectivity to digital ecosystems and commerce channels
- Reporting & analytics for product performance and return on content
- Roles and permissions to control access, viewing and editing rights
- Secure and reliable - ISO 27001 certified
Contentserv’s all-in-one Product Experience Cloud for managing and personalizing product content
Manage your product content at scale, get your products to market faster and deliver personalized product experiences.
- Hassle-free account management
- No hardware or software maintenance
- Minimal reliance on IT or developers
- Dedicated customer success team