This alliance promises a seamless product experience in eCommerce
Karlsruhe/ Rohrbach, November 8, 2023 — Contentserv, the world's leading cloud platform provider for PIM and Product Experience Management (PXM), is entering into a strategic partnership with Karlsruhe-based digital agency Y1 Digital AG. The aim of the alliance is to offer e-commerce companies comprehensive advice and solutions from a single source, enabling them to create a seamless product experience for their customers. Both companies benefit equally from the expertise and competence of their partner in the B2C and B2B sectors.
Y1's solutions range from e-commerce consulting to technical and creative implementation with UX/UI design and intelligent data management through to brand development. "With our solution and Y1's end-to-end consulting approach, customers can derive maximum benefit from their product data," says Michael Kugler, CEO of Contentserv, explaining the impact of the partnership. And Sebastian Wernhöfer, CEO of Y1 Digital AG, adds: "Contentserv offers very successful solutions that use artificial intelligence, among other things, to provide a decisive advantage in the commerce process."
AI-based solutions are in demand like never before
As a technology provider, Contentserv is aware of the growing demand for digital solutions that use artificial intelligence (AI): The software creates AI-supported qualified product data with which companies can create valuable product experience worlds for their customers almost in real-time. Embedded in leading store systems such as Shopify and in intelligent content management systems such as Acquia (Drupal), explorative and convincing content commerce experiences are created. Michael Kugler emphasizes: "Y1 shares our vision of an AI-powered PXM. This goes far beyond increasing the efficiency of commerce processes. With the AI expertise of both partners, our customers can tap into new sales potential, for example, by using real-time contextualization to position themselves as more relevant to the target group at exactly the right moment than their competitors."
The chemistry is right
Y1 always works on an equal footing in all projects and with all clients and expects the same from its technology partners. "As a digital agency, it's rare to find technology partners where everything just fits," explains Sebastian Wernhöfer. "But with Contentserv, we have not only found the right product but also a competent team with reliable support. Everything is just right here!" Michael Kugler is also delighted with the merger: "We have gained an excellent partner in Y1. And we are delighted that this alliance has already taken off so quickly with the first customer."
About Y1 Digital AG
Y1 Digital AG, headquartered in Karlsruhe, Germany, is a full-service digital solutions provider. The company supports businesses from the initial idea through strategy development to the operation of digital commerce systems and platforms. In doing so, Y1 pursues a holistic approach that offers customers solutions from a single source and even provides a project guarantee.
Contentserv, a recognized technology provider, offers an intelligent, cloud-based PXM solution for brands and retailers to manage and optimize product data across channels and create breakthrough and compelling product experiences.
The Product Experience Cloud from Contentserv simplifies the management and optimization of product content for brand owners, manufacturers, and retailers - thanks to a central, easy-to-use, and AI-supported solution. Instead of struggling with incomplete data, teams use the time gained to create comprehensive, relevant, and emotional product experiences. This strengthens their brand and ultimately inspires their customers.
Find out more at www.contentserv.com/de/who-we-are.