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Zijerveld chooses Contentserv to manage its product information

Zijerveld (FrieslandCampina), a provider of Dutch & foreign cheeses and related products, opts for Contentserv’s Product Information and Digital Asset Management (PIM / DAM) solution with XSARUS as the implementation partner.

Amsterdam, February 14th, 2018

Erwin Bisschoff, Supply Chain Director at Zijerveld explains their current challenge: “There is a great need for a solution to manage our product information at Zijerveld. We are dealing with a large amount of data processing.” “Our current systems offer limited functionalities to manage our growing product information efficiently. A lot of time is lost in the processing of new and related products. We also deal with legal frameworks and mandatory product information concerning allergens. This information must be available in several languages and made country-specific.  With Contentserv, we expect to be able to process product information much more quickly and easily, so that we can focus even more on growing the cheese category “, says Jan van Popering, Market Unit Manager Retail & Online at Zijerveld. More information about Zijerveld at zijerveldfood.com

The choice was made for Contentserv

The choice for the Contentserv package was made without hesitation. Erwin Bisschoff, Zijerveld: “This package offers a perfect solution for our product information challenges. We are dealing with a large number of different channels. Not only can we work with one system in the future, acquiring, enriching and publishing will be considerably faster and less susceptible to errors. ” With Contentserv, Zijerveld can also meet the needs of its customers to supply product information in accordance with GS1. GS1 is one of the most important data quality standards in the food service sector and is becoming increasingly important in other sectors. “The foodservice sector not only has to deal with a variety of compliance guidelines in the field of food safety” explains Harry van Rossum, Sr. Sales Director Contentserv. “Zijerveld also wants to be able to distinguish itself from others with a higher level of product information in an omnichannel marketing world.

Implementation partner XSARUS

The implementation of Contentserv within the Zijerveld organization is taken care of by XSARUS. Erwin Bisschoff, Zijerveld: “XSARUS has presented itself as a highly professional and reliable partner with extensive experience in complex IT issues. The hands-on mentality and the personal click were deciding factors for choosing this implementation partner. ”

About Contentserv

Contentserv is a technology leader in the areas of Product Information Management (PIM) and Contextual Multi-Domain Master Data Management (MDM). The company’s holistic marketing software solution facilitates daily marketing work for thousands of users around the world: all marketing processes are streamlined. This allows retailers and brand manufacturers to offer their customers a unique and emotional product experience across all touchpoints. Contentserv is ranked as a ‘Strong Performer’ by Forrester in the Forrester Wave Q4, 2016. We have been on the market for more than 15 years and draw on our experience built through hundreds of successfully implemented projects. A few examples include: Vink Kunststoffen, Trust International, Novy, BergHOFF, Sanoma, Siemens, Vaillant, Villeroy & Boch and Miele. For more information about our PIM/DAM solution, click here


With over 17 years of experience, XSARUS has grown into an expert in the field. They were named number 3 in the Emerce Top 100 Best E-commerce Offices of the Netherlands in 2017 by the trade magazine Emerce. With 70 employees, XSARUS is an ambitious player in the field of Omnichannel E-commerce (based on Magento 2 and the in-house developed TableTop platform), Product Information Management (inRiver and Contentserv), Business Intelligence for E-commerce, Marketing and UX. From advice to design and from realization to management – only results that count are delivered. XSARUS was founded out of passion for the profession and real interest in the customer. XSARUS has implemented projects for: Wehkamp, Omoda, JBC, Travelbags, Sacha, Manfield, Trust International, PON.Bike, Eijerkamp, Noppies, Sunware, Roobol, REV’IT !, Dill & Camomile, Le Ballon, Invito, Agrimarket, Daka and ViaVai.