Now, in the new age of the customer, rich product content is essential in crafting an engaging customer experience. Many brands and retailers struggle due to the multiple file formats and sources, as well as the reliance on legacy systems that hinder the creative processes needed to tell engaging product stories.
A key requirement in bringing products to life and making them appealing is integrating product content with rich media. Streamlining how digital asses are created, accessed and ultimately paired with product information is essential to deliver product experiences consumers demand and crave.
Digital asset management can help. A Digital Asset Management (DAM) system is a central repository for all digital assets, such as images, audio and video files, and numerous types of digital documents. Industry-leading DAM solutions allow organizations to optimize access and validation of digital assets as well as ensuring they are associated with the correct product data.
Adopting a DAM solution:
- Minimizes content creation costs
- Increases operational efficiency
- Promotes brand consistency
- Facilitates the crafting of engaging product content
- Improves compliance
Contentserv’s DAM is a robust DAM solution that organizes, manages, associates and distributes high-quality digital content and rich media. It’s a transformative solution that offers unique capabilities to bolster collaboration, improve productivity and ensure your products are enriched with the right digital assets - at all times.
Take a look at the benefits of choosing Contentserv’s DAM solution and how it can help you create exciting product content that converts. With the datasheet, you will be able to learn:
- Important features organizations must look for in a DAM solution
- What makes Contentserv’s DAM stand out from the crowd
- How Contentserv’s DAM bolsters creativity and productivity