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Contentserv to enable DAKA Sport to achieve omnichannel excellence

Merging online and offline experiences with Contentserv

Amsterdam, The Netherlands — October 22nd, 2019 — Contentserv, the global Product Experience Platform (PXP) leader, today announces its new partnership with DAKA Sport, a leading sporting goods retailer based in The Netherlands, aiming to provide its customers with seamless online and offline experiences.

Founded in 1965 by Peter and Anke Dankaart, DAKA Sport began as a small shop in Rotterdam that over time grew into a sporting goods retail chain. With a full-fledged online shop and 15 branches to manage, the company realized its need for a robust product information management system, choosing one of the most trusted names in PIM solutions, Contentserv.

Partnering with a proven PIM solution provider such as Contentserv, gives us the confidence needed to move forward with our omnichannel aspirations. Our current system doesn’t allow us to merge our online and offline stores, effectively hindering our growth. But with Contentserv, we are excited to compete with the best e-commerce shops out there and maintain and grow our market share,” says Jan Peter Dankaart, CEO at DAKA Sport.

Contentserv will enable DAKA Sport to collect, manage and enrich product data from a single source and then publish accurate, rich and consistent content across all sales channels.

Contentserv is excited to partner and support companies like DAKA Sport as it competes with e-commerce giants. We look forward to seeing them grow, succeed and reach new heights,” says Tim Bon, EVP Sales and Marketing Managing Director at Contentserv.

About Daka

When it comes to sportswear, sneakers or winter sports, Daka is the online sports store! Daka Sport offers a wide range of sports clothing and sports hardware for women, men and children. Shop at Daka from an extensive collection of clothing and hardware from sports such as football, hockey, tennis, winter sports and running. In all sports we offer a range of A-brands, such as Asics, Björn Borg, Napapijri, Adidas, Nike, Air Force or Wilson. Originally operating in Rotterdam, the sports chain now has branches all over the country. Learn more at www.daka.nl

About Contentserv

Contentserv enables retailers and brands to develop groundbreaking product experiences of the future by fully exploiting the potential offered by advanced technologies. Our vision is to make the daily lives of marketers and product teams easier by providing them with an advanced, complete, business-focused platform emphasizing time to value.

By combining Product Information Management (PIM), Master Data Management (MDM), and Marketing Experience Management (MXM) into one single platform, Contentserv allows retailers and brand owners to offer the rich, relevant, and emotional product experiences that exceed their customers' expectations.

Learn more at https://www.contentserv.com

Media Contact

Petra Kiermeier
Director Global Marketing Communications
T +49 8442 9253 800