Disruption has become the norm across industries as technologies advance and today’s consumers become more knowledgeable and demanding. Dubbed as “new customers”, the biggest consumer demographics to date, Generations Y and Z, have taken over with their mindsets and requirements.
One of their requirements is accurate, complete, consistent and relevant product information – anytime, anywhere and on any device in order to make better purchasing decisions.
On top of that, they’re expecting businesses to know them and provide them with personalized experiences – or else they take their business somewhere else.
How to meet their demands? Product Information Management can help!
In “PIM: From Basic to Next Gen”, learn:
© 2021 Contentserv Group AG
DE: T +49 8442 9253 800
UK: T +44 (0)1844 214 004
FR: T +33 1 73 77 56 04
BE: T +32 3 369 37 00
NL: T +31 634185447
USA: T +1 619 736 7469
JP: T +81 3 6823 5811