E-Book: Manufacturing in the Digital Age

Providing Consumers Direct Access to Your Brand

Manufacturers undergo a digital transformation to remain competitive and relevant. Due to fierce competition, they must be faster in everything from creating new sources of value to transparent and sustainable sourcing. They must also have a strong omnichannel presence and give consumers direct access to their brand 24/7. Moreover, in the age of “experiences”, manufacturers must excel in providing groundbreaking product experiences. Front and center of these activities is data.

In “Manufacturing in the Digital Age — How Data is Driving Your Business”, learn:

  • Where to start in leveraging your data for success
  • The kinds of content consumers engage with
  • The role of product experience management (PXM) in future-proofing your business

 

Download the e-book today!

 


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