A new generation
While baby boomers and Generation X were previously the most affluent customer group, millennials and Generation Z will make up the majority of consumers in the future. This new group of buyers has grown up with digital
technologies, and a new generation of solutions is needed to win them over. According to a survey from Dynata on behalf of Klarna
- 56% want the shopping experience to be more personalized in the future.
- 50% would prefer to shop in virtual environments rather than in real stores.
- 23% believe that their personal robot/AI assistant will recommend tailor-made products in the future.
How to meet their demands? Next-gen Product Information Management can help!
In “The next generation of PIM,” learn:
- Facts, figures, and data on the next-generation shopping experience
- Valuable knowledge about PIM systems
- Best practices and helpful tips for implementation
- Use cases and practical examples
- A helpful checklist for system selection
Receive your free ebook today and learn all about Product Experience Management — the next-gen PIM.