Data Quality for the Medical Devices & Life Sciences industry
Centralized Data Repository with the leading Marketing Technology
Challenges of the Medical Devices & Life Sciences Industry
The medical device industry faces unprecedented challenges owing to strict guidelines as laid out by the FDA’s Unique Device Identification (UDI) system. Medical device manufacturers face strict regulatory compliance and risk management hurdles when introducing new products. This complex and constantly-changing regulatory environment has made accurate product data mandatory for this sector.
The medical device industry creates a significant amount of product information that is consumed by many audiences, including global health authorities, customers, internal personnel and partners. For this reason, generating accurate and complete product information on package labels, patient information sheets, web descriptions and promotions is an absolute requirement for manufacturers.
CONTENTSERV's marketing solution provides medical device manufacturers with the tools they need to improve brand recognition, increase sales and ensure their products are front-of-mind for their customers, whether they are surgeons, patients or hospital administrators.