Your customers expect consistent product information across all touchpoints. A modern customer journey often involves many steps – from the first contact to the final purchase.
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Miele publishes hundreds of brochures with tens of thousands of pages and images every year for its distribution channels.
Vaillant produces a comprehensive printed price list encompassing up to 900 pages, as well as various special price lists for individual sectors in a laborious process every year.
Content is King – assets like product information, images, and videos are the most important elements of a successful customer experience.
Our implementation partners are highly qualified and well trained in our solutions. With their know-how, they ensure that our customers projects are implemented on-time and within budget.
Together with our technology partners, we offer our customers additional features that are constantly extending and incorporate the latest developments on the market.
You will find useful connectors, apps and extensions to integrate your existing infrastructure – developed by certified partners and Contentserv.
According to the analysts at Forrester, Contentserv “provides the most extensive suite of all the providers we evaluated in this Forrester Wave.”
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Provides retailers and brand manufacturers with integrative tools to simplify data management and create an exciting product experience that satisfies customers across all touch points.
At Contentserv, we are driven by the desire to keep our customers one step ahead of the competition. Our pioneering software empowers retailers and brands to make their product experiences increasingly engaging and valuable, year after year. Continuous improvement is hard-wired into our platform. That translates into more successful brands, and more satisfied end-consumers. Get in touch to discuss how we could do the same for you and your organization.
Easily manage and deliver rich, accurate, complete and channel-ready product content – anytime, anywhere.
Import product data from multiple sources, systems and formats fast using a fully automated process. No need to worry about defining business rules first. You can immediately import data or product catalogs into a staging area for quality and consistency checks, cleansing and editing before pushing into the PIM system. Product data can be imported from multiple suppliers (using our supplier portal solution), raw material vendors, data pools, third-party content aggregators, agencies, legacy ERP systems, decentralized business units, your CRM and more.
Measure the accuracy, completeness, conformity and uniqueness of your product information, including de-duplication for complex data regardless of language or structure. Ensure content quality by leveraging rule-based classification, normalization and matching and linking. Use KPI reporting to gain an understanding of your products and any associated errors to enable users to take corrective action based on standards and predefined rules applied to those products.
Integrated workflow management allows you to automate, collaborate and orchestrate your organization’s business processes based on notifications, decision and actions. Multiple users can create, edit and update product information in parallel to speed time-to-market. Users stay focused by only accessing relevant content and tasks based on roles and rule-based configurations via a graphical workflow editor.
With solutions to help you manage your product data, communicate your products and personalize your marketing, getting started has never been easier.
Increase the conversion rate on your product pages when you associate your products with digital content. You can also create additional relationships with your digital assets using brand, location or supplier information.
Localization and translation management is available for all attributes and rich content. Translate data into many languages and localize units of measure and currencies. Automatically identify content that requires initial translation or correction. Efficiently manage products by linking a product to any or multiple markets and translating the relevant attribute once, therefore, reducing unnecessary re-translations and associated costs. Supports Unicode and double-byte characters. Integrates with leading localization providers.
Share product information seamlessly and consistently across all digital and offline sales channels, business systems and customer-facing applications. Automatically syndicate product information, regardless of format, language, currency or physical location via out of box connectors, without the need for unnecessary distribution tools. Internal business units, suppliers, trading partners, data pools and customers can access the most recent, accurate and complete product information available.
We are thrilled to finally have a solution for our need to create a core repository of all product data that will ultimately support our strategy to strengthen the Tuthill brand. Contentserv met our initial requirements for a PIM solution and the team proved to be very helpful as they educated us on many features that will improve our internal processes. This is the start of a complete digital transformation and we are very excited about Tuthill’s future.
Traci Louvier, Director of Vision Branding Tuthill
Quickly configure and normalize complex product data models, both standard and hierarchical, across disparate data models – with no programming or downtime. Easily configure metadata on object types, reference types, attributes, workflows and business rules.
Visualize the timeline from which to when a product or asset is valid and their associated tasks in a Gantt or Calendar view. Access the workflows of products and assets directly from these views – ultimately creating a collaborative environment for teams. See existing objects, assets and tasks with their duration, priority and corresponding workflow states.
Control who has access to which content and assets, and to whom can edit, download or delete them. Actionable dashboards can be personalized based on roles and teams at the module-level. Access privileges can be maintained at the record and attribute level. Tasks can be created, delegated, approved and completed according to a user’s roles and privileges.
Automatically create dynamic channel previews to see how a product will look from the perspective of the customer before it gets published to different channels for both print and digital. Data sheet preview provides a compact and visual preview of important facts, typically for review and approval purposes.
Efficiently create and accurately maintain product variants even down to the attribute level. Optimize images for cultural regions and gender, fine-tune product descriptions by language and audience, give product recommendations based on situations, pricing by region, and specs and technical data by phase in the customer journey.
See when changes occur, by whom and where. Control the storage of different versions of a dataset to create a seamless audit trail for traceability and compliance. Auto-generate past versions, maintain referential integrity of all objects, control versions at the attribute level and rollback to a previous version in the system.
Automate the generation of data sheets and non-creative content like place cards, price lists, catalog and other publications using approved product content with a click of a button. Global sales and marketing teams can access and download personalized product information in real-time - when they need it and in the right format.
Easily create and manage hierarchies from collections and relationships or dynamic hierarchies based on group-by and filter criteria. Edit product data on product group level and all articles/SKUs inherit common properties via mother-child taxonomy. Link products to multiple hierarchies and multiple levels without duplicating data. Create relationships by classifying related products between two entities. Assign an object to various taxonomies or to multiple nodes within the same taxonomy. Attributes can be strictly inherited or set to only transfer data.
Organizations can experience both a positive business and operational impact after implementing a PIM solution. There’s a multitude of benefits that have been documented by analysts, brands and retailers, but a lot are dependent upon each individual organization, its strategic initiatives, technological environment and internal processes. However, one thing remains clear, companies lose more than just money when their data is prone to errors. Take our quick ROI Indicator and find out your potential with Contentserv’s PIM solution.
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