Webinar: Transitioning from a B2B to a B2C Mentality

What Manufacturers Need to Know

Date & Time will follow soon…

As B2B businesses are finding out, it’s not only the consumer that is concerned with the customer journey.  Buyers within businesses are demanding a better customer experience as well, blurring the lines between B2B and B2C. Simultaneously, the product life cycle is increasingly skipping the middle man as manufacturers have begun selling directly to consumers as the ease of selling has increased in the ecommerce era.  But, as many manufacturers are learning, just because it’s easy to sell online, doesn’t mean that selling directly to consumers doesn’t have its challenges.

Join Contentserv and Pivotree for a one-hour discussion where you will learn:

  • How to navigate the customer journey in the digital era
  • The biggest challenges that manufacturers face today and how to address them
  • The steps to take when starting an ecommerce journey
  • The tools it takes to deliver better customer experience and stay competitive
  • And, much more on the intricacies of this new age of ecommerce in manufacturing



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