Join us for a half-day global event to hear best practices and case studies from industry experts.

Accelerate your digital transformation

Digital Room (English) | June 18, 2020 | 9:00 a.m. - 1:00 p.m. ET

Consumer behavior has always been in a state of constant change. Technology continues to influence how and where consumers shop, and this, in addition to current events, has sped up the rate of change more than ever before. To adapt quickly in the face of these challenges, businesses must have an expanded digital presence. Without it, they risk decreased relevance, market share and revenue growth.

Please join us for an exciting Digital Readiness Virtual Summit focused on how to run, grow and transform your business for the future – and how to exceed your customers’ expectations.

Here’s what you’ll learn:

  • Tips, ideas and strategies for digital readiness success and the delivery of compelling product experiences.
  • First-hand insights into successful digital transformation projects in different industries.
  • Practical methods and success models for e-commerce and digital product communication.


There’s still time to register:

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Agenda – June 18th

Innovation & Inspiration for Digital Product Teams

Share and exchange digital agenda ideas with users and experts from a wide range of industries. Find out everything you want to know through exciting presentations, practical workshops and networking options.

09:00am - 09:10am

Welcome & Introduction

Welcome and opening remarks from Steve Murphy, our Chief Revenue Officer and Neda Nia, Managing Director for Contentserv USA.

09:10am - 09:30am

Contentserv — Vision for the Future

Contentserv’s CEO, Armin Dressler, talks about the future vision of Contentserv, how our industry has been permanently changed and why the need for digitalization will re-write the rules for your business.

09:30am - 10:00am

Dorel Juvenile — Creating Superior Brand Experiences Through Centralized Product Data

In this conversation, Contentserv and Dorel will discuss the challenges the global manufacturer of juvenile products faced in synchronizing internal and external product content, and how a product experience management solution advanced their ability to transform their business.

10:00am - 10:15am

Break: Networking & Visit Exhibitor Booth

Please visit our exhibit hall and network with your industry peers and our partners.

10:15am - 10:45am

Salesforce — Customer Experience Is the New Product

It’s all about the customer experience: 84% of consumers say that the buying experience is just as important as the product or service that they actually bought. But what does the transformation from product-centric to customer-centric companies actually look like? Join us as we introduce you to four typical phenomena that are critical for a positive shopping experience.

10:45am - 11:15am

Your Product Data — Why It's More Important Than Ever

Consumer habits and their brand expectations are rapidly changing. In this session, we’ll explore why it is critical to leverage product data in an agile manner to create emotionally appealing experiences and driving time-to-value.

11:15am - 11:30pm

Break: Networking & Visit Exhibitor Booth

Please visit our exhibit hall and network with industry peers and our partners.

11:30pm - 12:00pm

Demo: Accelerate Digital Readiness with Product Information Management (PIM)

Watch a high-level demonstration on how you can quickly and easily manage the product content and digital assets needed to successfully market and sell across digital sales channels.

12:00pm - 12:15pm

Innovation Insights: MXM - Power Customer-Centric Product Experiences

Get a glimpse into Contentserv’s Marketing Experience Management solution that transforms traditional PIM systems into a personalized product experience engine using a combination of contextualized product information, bundling, recommendations and insights.

12:15pm - 12:30pm

Thank You & Summary

Thank you for attending Contentserv’s Digital Readiness Virtual Summit! We invite you to continue your learning journey by viewing several on-demand sessions that will help your business become digital-ready. Don’t forget to visit our exhibit hall and engage with our sponsors about your digital projects or network with your peers. Should you wish to re-visit any of today’s topics, all content will live here on-demand for one year.

On-Demand Sessions

You may also enjoy the event’s selection of on-demand sessions, focused on helping your business become digital-ready.


High Quality Item Data as the Building Block for Commerce

Presented by our partner: Logic


Evolution at the Speed of Data: Building Foundations to Drive Commercial Success

Presented by our partner: Pivotree


Winning Content Syndication: Industry Insights & Best Practices

Presented by our partner: Productsup


Are You Ready? Digitalization and Your Product Communications

Presented by our partner: Priint


Create Relevant Product Descriptions with Contentserv and AX Semantics

Presented by our partner: hmmh


Onboard Products Faster in Contentserv PIM

Presented by our partner: onedot


The Name of the Game is Speed: Leveraging SaaS Software Capabilities

Presented by our partner: NEXUS


The XSARUS approach to make PIM lead to a better customer experience

Presented by our partner: Xsarus


How do you find the ROI in PIM?

Presented by our partner: Fiwe


Porsche and Contentserv – An Optimal Solution

Presented by our partner: a&f


Give Data Projects Business Value - How to Align MDM or PIM Initiatives Between Business and IT

Presented by our partner: Parsionate

Diamond Sponsors

Gold Sponsors


Register now!

The Digital Readiness Virtual Summit brings together digital product teams who are driving innovation in their companies. The conference provides insights into strategies, best practices and use cases that help them address common challenges.

Register now

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