The re-entry of D2C has disrupted e-commerce. It leveled the playing field for all brands – big, small, new or old. Brands that braved embracing D2C are now taking control of how consumers experience their brands – and they are reaping the rewards because of it.
In the brief “D2C: The Upside of Going Direct”, discover:
Current trends surrounding D2C
The benefits and challenges of embracing a D2C strategy
How D2C impacts the manufacturer-retailer relationship